Tag: youtube marketing

YouTube Livestream-doing my first one in 2022 this morning

I am doing my first YouTube Livestream in 2022 this morning. The last one was in December 2021. I have toyed in the past with the idea of going live much more regularly-for example, once a week and trying to develop a regular show at the same time, same day, same place every week or… Continue reading YouTube Livestream-doing my first one in 2022 this morning

YouTube’s new tool to help create Shorts should only be ignored if you don’t love your business or brand 

If you are into YouTube marketing, and you should be if you are a business owner or want to start a business, they have recently made a significant change which gives a further tool in your arsenal. YouTube shorts is YouTube’s response to short, vertical video. This is in recognition of the threat posed by… Continue reading YouTube’s new tool to help create Shorts should only be ignored if you don’t love your business or brand 

The power of video in building connection and client growth

I have written previously about the power of video to help with personal brand development and lead/client generation for my solicitor’s practice. But I am regularly reminded of how formidable that power really is. Often when I meet people for consultations or to give them advice, they say openly that they watch all my videos… Continue reading The power of video in building connection and client growth

100,000 hours of viewing time on my YouTube channel

YouTube let me know this week that I had achieved the milestone of 100,000 hours of viewing time on my YouTube channel. This gives me a great deal of satisfaction and I pay no heed to the fact that my channel is on the go for over 10 years now. Or the fact that I… Continue reading 100,000 hours of viewing time on my YouTube channel

I bought a GoPro-first video (a cycle around Broadford, Kildare)

I bought a GoPro ‘action camera’ last week and made my first video with it yesterday. I went for a spin around my parish, Broadford, Kildare and strapped the GoPro to my helmet. You can take a look at the video here: The camera is a stunning piece of equipment which is capable of far… Continue reading I bought a GoPro-first video (a cycle around Broadford, Kildare)

Vertical video-an easy way for a small business to build a brand

Video is one of the most powerful tools in my business. I have written many times about the value of my YouTube channel and the significant contribution to the growth of my solicitor’s practice. I’m surprised more small business owners don’t avail of this powerful tool. But I recognise one of the difficulties is the… Continue reading Vertical video-an easy way for a small business to build a brand

Building a valuable online asset such as a YouTube channel

I receive a lot of requests from YouTube commenters to make videos about particular topics. Some of the requests are so precise and specific that it is clear they want me to make a video which is of interest to them and their situation but will probably not have much wider interest. I don’t bother… Continue reading Building a valuable online asset such as a YouTube channel

My geographical spread of conveyances-how has this happened?

I have managed to achieve a wide geographical spread of conveyances in the last while. I have been entrusted with instructions in property transactions in Cork, Kerry, Dublin, Mayo, along with more local property sales and purchases in Meath, Kildare, Westmeath, Offaly. All of these more remote, far-flung properties come from my YouTube channel. Starting… Continue reading My geographical spread of conveyances-how has this happened?

The 2 most important tools in the development of my business

I was just thinking this morning about the two most important tools in the growth of my solicitor’s practice since I qualified and started my practice in 2011. I cannot separate them because there is an element of chicken and egg about them. But the two most instrumental tools or spheres of activity have been… Continue reading The 2 most important tools in the development of my business