A valuable reminder at Berlin airport about effective communication

At Berlin airport this week, whilst waiting around for our plane back to Dublin from Germany, I was reminded of the value of clear communication. There was a ground support worker-he may have had some type of supervisory role-who I watched in action for some time. He had a tremendous range of hand signals with… Continue reading A valuable reminder at Berlin airport about effective communication

Sing All Our Cares Away-Damien Dempsey’s song of genius

I did not know much about Damien Dempsey when I first heard his song, “Sing All Our Cares Away”. And I still don’t know much about him, to be honest. But I genuinely believe that this song, “Sing All Our Cares Away”, is one of the finest songs written by an Irish person. Of all… Continue reading Sing All Our Cares Away-Damien Dempsey’s song of genius

Making a short movie/VLOG and the bittersweet attempt to capture memories

I’m making a short movie or vlog about our day trip to Kinsale and the Old Head of Kinsale on 19th March 2022. I have quite a good deal of camera footage and the temptation is to just dump it on a timeline and add some music with a few captions thrown in. And if… Continue reading Making a short movie/VLOG and the bittersweet attempt to capture memories

A video company came to my office yesterday

A video company came to my office yesterday to interview me. Spicy Dog Media is creating a series of videos for their YouTube channel-Getinourhome-dealing with all aspects of buying or building a house in Ireland. They are interviewing a number of so-called experts who might be involved in the process. For example, an architect, finance… Continue reading A video company came to my office yesterday

The powerful tool of story in your small business marketing

I was reminded again yesterday, while listening to a podcast, of the power of story. I had never entirely forgotten but the reminder was valuable. At its simplest a story needs three things: a character a goal/desire obstacles You could get more specific and granular but if you only remember these three things about story… Continue reading The powerful tool of story in your small business marketing

Storytelling with images

I like the idea of telling stories with images. Let me explain. I have had an on/off relationship with learning how to take decent photographs. This started when I first started online marketing and the need to take an acceptable, professional profile image of myself. Then, when I started messing about on the Instagram platform… Continue reading Storytelling with images

How this 39 second video works so effectively

I made a 39 second video recently which packs a punch and does a great deal of heavy lifting for me. It follows a certain formula I use when making a particular type of video. Let me explain. I have previously written about the video formula which involves 3 steps: When I was I believe… Continue reading How this 39 second video works so effectively

Boris Johnson descends into the particular-a consummate communicator and storyteller

When Boris Johnson was released from hospital this week he showed how good a communicator he is by descending into the particulars. What I mean by this is that he did not merely thank the NHS for saving his life and looking after him. No, he went further and identified the two individuals, one from… Continue reading Boris Johnson descends into the particular-a consummate communicator and storyteller

When I Was 23

When I was 23 I bought my first property. Since then I have bought and sold many others, perhaps as many as 17, but I have truthfully lost count. There have been shops, houses, apartments, freeholds, leaseholds, pubs, petrol stations, and sites. In Dublin, outside Dublin, in Meath, Cavan, Longford. In addition to the buying… Continue reading When I Was 23