Category: Video Marketing

The Salaryman Tokyo YouTube channel fascinates me and has stimulated my thinking

I came across an interesting YouTube channel yesterday: Salaryman Tokyo https://www.youtube.com/@salarymantokyo What was of particular interest was the fact that there was no speaking and you did not get to see the Salaryman behind the channel. Most of the footage was from a POV perspective but anything that included footage of the creator was filmed… Continue reading The Salaryman Tokyo YouTube channel fascinates me and has stimulated my thinking

Video content-some thoughts on making video content and what to make

Shorts do not generate much ad revenue by comparison with the long form videos. However, they do attract impressive viewing figures on all the platforms and YouTube, Instagram, Facebook, TikTok are ideal for short form, vertical videos. They are also easy and less time consuming to make and are tremendously effective tools in generating leads… Continue reading Video content-some thoughts on making video content and what to make

The type of video you make is constrained only by your imagination 

I spend a lot of my spare time on YouTube. One of the things I love to do is watch how other Youtubers make their videos, especially the type of video they make. The variety of video you can make is endless and constrained only by your imagination. I love to come across a YouTube… Continue reading The type of video you make is constrained only by your imagination 

The difference between these 2 videos could not be greater

I have published a couple of videos on my YouTube channel in the last 2 days and they could not be any different. One is about an important Supreme Court decision from the UK in which the court defined ‘woman’. This is a matter of lifechanging significance for many. One was about me walking down… Continue reading The difference between these 2 videos could not be greater

My first ‘no talking’ video-mixed results

I published my first ‘no talking’ video yesterday and the results have been mixed. Some people loved it, some hated it and the viewing figures are down on my usual video performance. Nevertheless, I believe that the people who did like it may have made it worth the while because some of them loved it.… Continue reading My first ‘no talking’ video-mixed results

Is the extra reach of topical videos worth it?

I need to decide whether the useful idiots who populate the comments of my YouTube channel on videos about topical issues are worth it or not. On the one hand the massive avalanche of comments on a video I made recently about Philip Dwyer, self-styled citizen journalist and anti-immigration activist, shows YouTube’s algorithm a great… Continue reading Is the extra reach of topical videos worth it?

My first no talking, document my life type video

I will be publishing my first long form, no talking, video soon. It will have video footage, music and subtitles. It is a ‘day in the life’ type video and I am interested to see how it is received. I have tried and experimented with many different types of videos on my YouTube channel, but… Continue reading My first no talking, document my life type video

Documenting your life and vlogging

I am fascinated with this idea of documenting your ordinary life and others finding something in it. I watch quite a few videos on YouTube of individuals documenting their ordinary, everyday lives and the viewing figures that some of them achieve are impressive and fascinating. I suppose it could be described as ‘vlogging’, too, but… Continue reading Documenting your life and vlogging