I did my first TikTok reply videos this week. I did two one day during lunchtime. These reply videos are simply short videos replying to a comment from a previous video of mine. It is incredibly easy to do them, and they are an excellent way to generate further content for my channel and grow… Continue reading TikTok reply videos
Category: Social Media Marketing
Facebook trounces Twitter for business development and brand building
Facebook never ceases to amaze me as a place to promote my business and brand. The number of Facebook users who engage with what I post on the platform, including commenting on and sharing my posts, is remarkable. If you compare it to Twitter, for example, there is no comparison. Facebook wins hands down. Yet… Continue reading Facebook trounces Twitter for business development and brand building
A lesson for small business owners from the hubris and vitriol of Paddy Cosgrave
The haemorrhaging of important attendees from the upcoming Paddy Cosgrave Web Summit event in Portugal is giving a great many people a great deal of pleasure. Anyone who has read Paddy Cosgrave’s tweets/posts on his Twitter account over the last few years would have seen a level of hubris and vitriol that was hard to… Continue reading A lesson for small business owners from the hubris and vitriol of Paddy Cosgrave
The key to growth on Twitter
After a good deal of research from a number of different sources over a good period of time I have come to the conclusion that growth on Twitter is based not on the content you share but the degree to which you engage and reply to other conversations on the platform. In the early stages… Continue reading The key to growth on Twitter
Which (if any) social media sites are effective for your business?
There is a lot to be said for any small business owner concentrating on the social media platform(s) that are right for their business. This will depend on three factors: An enormous amount of time can be spent flogging a dead horse in this regard. But finding the right channel is a valuable use of… Continue reading Which (if any) social media sites are effective for your business?
My Twitter experiment
The jury is still out regarding my Twitter experiment of posting only Tweets without outbound links in the last week. The results are mixed. To be clear, I posted mainly threads, some as long as 10 tweets/posts. No primary posts with links, although I did post a link in some of the reply (or later)… Continue reading My Twitter experiment
Twitter reach
I have notice lately that the reach of my Tweets on Twitter seems to have reduced significantly. I read an updated e-book on the topic yesterday and my observation was confirmed by the author of the book who states that Tweets with external links have been hit hard with recent changes in the Twitter algorithm.… Continue reading Twitter reach
If I was starting my solicitor’s practice now
If I was starting my solicitor’s practice in 2023 I would make it my business to learn about making videos. It would make not one jot of difference whether I used my mobile phone or an iPad (or similar device) or a relatively inexpensive vlogging camera or a top end camera. I would make it… Continue reading If I was starting my solicitor’s practice now
Facebook beats Instagram like a rented mule
Over the last few months, I have discovered, and written about, how powerful and influential Facebook remains for anyone trying to promote their business or brand. Facebook is significantly underrated and overlooked because it is not new or recent or perceived as hot. But the fact of the matter is Facebook is still one of… Continue reading Facebook beats Instagram like a rented mule
My copycat Instagram accounts
My Instagram account has been the target of scammers in the last few months. The scammer sets up an account with a home page that looks like mine and contacts Instagram users with offers of a second income or massive profits from cryptocurrency. I get lots of direct messages every day from people contacting me… Continue reading My copycat Instagram accounts