The power of story in creating great content for your business

A guy left a comment on my YouTube channel yesterday as follows: ”These are the best vlogs on YouTube”. The video he was commenting on was “I crash my drone twice on the same day”. I don’t, for a minute, think that my vlogs are the best on YouTube, or anything like it. But I… Continue reading The power of story in creating great content for your business

Building a following-a powerful tool to build a brand or small business

Building some type of following is a tremendously effective way to build a brand or small business. Nowadays the most obvious, most easily accessible places to build a following are on the social media websites. Sites like Facebook, Instagram, YouTube, TikTok, Twitter offers the opportunity. It is up to the individual to figure out the… Continue reading Building a following-a powerful tool to build a brand or small business

Exploiting the tendency to binge watch Netflix, Amazon Prime and others

I came across a video the other day on YouTube. It was from a channel that has over 1 million subscribers and know what they are talking about. The video was about making extra-long videos for YouTube and exploiting the tendency for people nowadays to binge watch tv programmes, series etc. What a guy like… Continue reading Exploiting the tendency to binge watch Netflix, Amazon Prime and others

Are you a solicitor or an influencer?

Last week I received an email from YouTube. It was an end of year email telling me how well my YouTube channel had performed in 2022. The data was good, a significant year of improvement for my channel which has been on the go since 2011. I shared a graphic on a few social media… Continue reading Are you a solicitor or an influencer?

Is it alright to describe women as “birds” again?

A girl/woman tweeted the following on Twitter yesterday: “Vogue Williams will forever be that bird who hooked up with that fat fella from Westlife to me.” I have no strong feelings about Vogue Williams one way or another. In fact, I only know her as the woman from an advertisement on the television with one… Continue reading Is it alright to describe women as “birds” again?