I wrote yesterday about the structure of a vlog which one guy (Itz SKY) who I follow on YouTube gave as the standard structure used in television shows which is standard and should be used in your vlogs. I had previously read up and researched how Casey Neistat did it and want to try to… Continue reading Structure of a vlog (Part 2)
Category: Online Marketing
Structure of a vlog (Part 1)
I was watching a video yesterday about how a guy who has worked in television in the United States and who is publishing vlogs (almost) daily on YouTube. He uses a structure which he says is in use in television programmes and shows as a matter of best practice. He refers to is as the… Continue reading Structure of a vlog (Part 1)
An Apple Mac convert
I used to always wonder about the enthusiasm and loyalty that Apple products seemed to have for Apple fans. Mac this and Mac that was all you would hear and see online, especially amongst Americans. A few years ago, however, I bought my first Apple computer and now know what all the fuss was about.… Continue reading An Apple Mac convert
Daily or weekly vlogging
I am interested in this idea of regular vlogging. Daily vlogging was a big trend a few years ago on YouTube but tailed off somewhat when the High Priest of daily vlogging, Casey Neistat, stopped doing it. Nevertheless, I came across a guy on YouTube at the weekend who is doing it and has apparently… Continue reading Daily or weekly vlogging
Facebook is still tremendously relevant for small businesses
The engagement on Facebook, if you are posting the right stuff as a small business owner, is remarkable. It is still a powerhouse if you want to build an audience for your business. There is no comparison with Twitter, for example, which is a complete waste of time for most businesses. Yet certain digital and… Continue reading Facebook is still tremendously relevant for small businesses
The hubris and overconfidence of commenters on my TikTok account
It can be fascinating and frustrating to read many of the comments on my TikTok account when I publish a video. So many commenters appear to be so sure and so confident about the wildest misconceptions that you would fear for them. Perhaps they are supremely confident online in their comments on legal issues or… Continue reading The hubris and overconfidence of commenters on my TikTok account
Small business marketing is about making choices about your time
When you are a small business owner and you are doing your own marketing your time is valuable and limited. Therefore, you must make decisions as to where to allocate your time in the most efficient and effective way. This involves choosing one social media site over another-for example, are you better off making posts/tweets… Continue reading Small business marketing is about making choices about your time
Video podcasting-a significant advantage over purely audio podcasts
The growth of video podcasting is a significant feature in my attempt to grow my podcast, the Irish Law and Small Business Podcast. I discovered, whilst watching a couple of short videos on my mobile phone at Brindisi airport, that video podcasting gives an enormous advantage over the traditional audio podcast for two reasons: The… Continue reading Video podcasting-a significant advantage over purely audio podcasts
I posted this on TikTok and the stats are remarkable
I posted a short, vertical video yesterday on TikTok. This is the video. It took a minute to make whilst I was sitting in a café in Ostuni, Puglia, Italy. It now has 52,000 views and it is only half a day later. That is some return for one minute’s work and the video was… Continue reading I posted this on TikTok and the stats are remarkable
Starting and running a successful podcast
Researching podcasting this week has led me to conclude that there is no one way to create and run a successful podcast. Finding your own voice is of vital importance. And the length of episode varies widely from the long Joe Rogan podcasts to much shorter ones which can be successful in their own way.… Continue reading Starting and running a successful podcast