I have always been a massive proponent of email marketing. But only when it is done the right way. The starting point for doing email marketing “the right way” is to obtain the consent of a subscriber. Your emails must be sought and anticipated, or at least tolerated. Being tolerated is the absolute minimum. Ideally,… Continue reading Email marketing-doing it in a different way
Tag: email marketing
Email marketing revisited
I am a strong advocate for email marketing as an effective way of marketing a small business. But I am dismayed by what I see passing for “email marketing” from a huge number of small businesses. The flagrant breach of the law in relation to adding email addresses to data bases, refusing or neglecting to… Continue reading Email marketing revisited
How Email Has Become a Problem in My Business
Email has played a central role in the development of my business as a solicitor. But it has now become a real problem, a problem I must deal with on a daily basis; and I mean all 7 days in the week. Maybe you are experiencing the same stress and demands being placed on you… Continue reading How Email Has Become a Problem in My Business
Employee #30 at Facebook, Facebook Advertising, and Email Subscribers for $.34
He was the 30th employee at Facebook when it started up. He was directly involved in the creation of the Facebook advertising platform. And he is almost certainly a multi-millionaire. He is the founder of AppSumo, Sumo, and King Sumo and a leading light in the business world dispensing advice for startups and entrepreneurs. His… Continue reading Employee #30 at Facebook, Facebook Advertising, and Email Subscribers for $.34