Category: Digital Marketing

Not losing sight of the original purpose of my YouTube channel

It is easy for me to produce all sorts of video content for my YouTube channel. And I have now reached 27,000 subscribers on the channel having only recently reached 25,000. I am aware that much of the content I publish may have little or no benefit for my business, which is the whole purpose… Continue reading Not losing sight of the original purpose of my YouTube channel

My secret tactic for getting massive views 

I have had a hunch for some time that TikTok ‘reply videos’ are treated extremely well by TikTok in its algorithm. And nothing has happened to change my mind in that regard. In fact, my opinion has been strengthened by my increased us of ‘reply videos’ on TikTok in the last couple of weeks. The… Continue reading My secret tactic for getting massive views 

Audio only podcasts?

I am pleasantly surprised by how well my audio only podcast, the Irish Law and Small Business Podcast, is doing on YouTube podcasts. When you think about it, however, you quickly realise that the type of video I make-the “talking head” type video-is ideal for audio only podcast episodes. It is not as if you… Continue reading Audio only podcasts?

Podcast growth one idea/observation/nugget at a time

I was in two minds a few weeks ago about having my podcast, the Irish Law and Small Business Podcast, on YouTube as an audio only podcast. But it is working out well and I am getting satisfactory listening figures and new subscribers from YouTube. The podcast is growing tremendously on Spotify, too, as I… Continue reading Podcast growth one idea/observation/nugget at a time

My YouTube channel has taken off (and I’m not sure why)

I am not sure why my YouTube channel has experienced such a spell of growth as it has in the last month or so. To put the growth in context, in December I was growing at a rate of 200-300 new subscribers every 28 days. In the last 28 days, however, I have gained 1,600… Continue reading My YouTube channel has taken off (and I’m not sure why)

My video about the Kyle Hayes case went 

My video about the Kyle Hates criminal case in Limerick went viral yesterday. I posted it yesterday morning on TikTok and YouTube, amongst other sites, and it has, 24 hours later, been viewed 272,800 times on TikTok and 22,000 times on YouTube. It has also been viewed by thousands of Instagram and Facebook account holders.… Continue reading My video about the Kyle Hayes case went 

Podcasts on YouTube

Did you know that YouTube have got into podcasting in the last year or two? And not just video podcasts, but regular audio podcasts. I submit the RSS feed from my podcast, “The Irish Law and Small Business Podcast”, from Spotify/Anchor to YouTube. The results have been pleasantly surprising. Because YouTube seems to be finding… Continue reading Podcasts on YouTube