I was in two minds a few weeks ago about having my podcast, the Irish Law and Small Business Podcast, on YouTube as an audio only podcast.
But it is working out well and I am getting satisfactory listening figures and new subscribers from YouTube.
The podcast is growing tremendously on Spotify, too, as I have 811 followers on that platform now.
This is a significant increase in a matter of weeks, so I am looking forward to the further growth on Spotify. Not only am I getting new followers, but the reviews are also excellent too.
And I am reaching further audiences on other platforms such as iTunes.
The foundational building block for the podcast and this type of growth is the single video I make about whatever topic I decide to cover.
One observation, one idea, one nugget to share and that is useful is all that’s needed.
Learn about my online marketing strategy in this book.