All the great books and films have a plethora of 1-star reviews. And that’s a good thing. Because if you make or do something for everyone, for the general populace, you may avoid 1-star reviews, but you will make something average, something mediocre. Something designed to avoid 1-star reviews and land somewhere in the middle… Continue reading Getting 1-star reviews
Category: Small Business
Distribution channels and your small business
If marketing is about changing the culture, then distribution channels for your message are of vital importance. There are many channels of distribution nowadays to allow you distribute your message and make a change: videos on YouTube, Twitter, Facebook, podcasts, websites, blogs, Instagram, TikTok, email newsletters. If you are a small business owner like me… Continue reading Distribution channels and your small business
The price of exploiting trending topics and controversy
When you do your own online/digital marketing as I have done since starting my solicitor’s practice back in 2011 you experiment. You try all types of different things to see which are the most effective, which give the most return for the expenditure of your valuable time. You discover, amongst other things, that it is… Continue reading The price of exploiting trending topics and controversy
If I was starting property development now
I had a consultation last week with a lady who was interested in property development. She was looking to pick my brain on a number of issues on the topic including finance, leverage, the type of property. I told her that if I was starting out again in property development as a young man and… Continue reading If I was starting property development now
My first radio interview
I did my first radio interview this week on LMFM radio. I have had a few requests in the past from various radio stations around the country but have never bothered with it. In this case, however, the producer of the show had come across me on YouTube and was fascinated with the video I… Continue reading My first radio interview
Apple products and fan boys and girls
I used to wonder and sneer at the fan boys and fan girls of Apple products. I was a Windows/PC user myself and could not believe the love and loyalty shown by users of Apple products to all things Apple. Then I bought a Mini Mac a few years ago for my home office and… Continue reading Apple products and fan boys and girls
17 years later-the apartments I built
I visited Mostrim Oaks, and that apartment block I built back in the Celtic Tiger years, yesterday. I think it was in 2006 that I oversaw the construction by way of sub-contract labour. I took a photo when the block was finished and just before I put the apartments on the market for sale. Yesterday,… Continue reading 17 years later-the apartments I built
Travelling back to the apartments I built with mixed feelings
I’m going back in time this morning. I have not visited the apartments I built in Edgeworthstown, Longford for years. I don’t know how many years have passed since I was there last but it is at least three years, perhaps five. Anyway, these apartments are epochal in my life. They are where the business/entrepreneurial… Continue reading Travelling back to the apartments I built with mixed feelings
The most important skill in any small business or start up
One of the most important skills that any entrepreneur or small business owner can acquire is the ability to organise and manage. I have created and run many different businesses and undertakings since my first one in 1986. The one common thread running through all of them, like a seam of gold running through bedrock,… Continue reading The most important skill in any small business or start up
The power of story in creating great content for your business
A guy left a comment on my YouTube channel yesterday as follows: ”These are the best vlogs on YouTube”. The video he was commenting on was “I crash my drone twice on the same day”. I don’t, for a minute, think that my vlogs are the best on YouTube, or anything like it. But I… Continue reading The power of story in creating great content for your business