From time to time I fantasise about writing blog posts in the style of Dickens or Tolstoy or Dostoevsky. I write a good deal of content for consumption by people on the internet who have limited, and narrowing, attention spans. To counter this I have employed a technique which writers for the internet, bloggers, and… Continue reading Fantasising About Words
Feeding the Birds-a 5 Minute Story Out of the Ordinary
Using story is one of the most effective ways of communicating and persuading. A story can be as short as 3 seconds, or as long as a lifetime. The video below is a 5-minute story and you will probably recognise the 3 “acts” or “stages” in it. Making this video is the product of a… Continue reading Feeding the Birds-a 5 Minute Story Out of the Ordinary
Lawyers Persuading with Effective Word Pictures (and What You Can Learn)
If I was accused of murder I would hate to see Michael Bowman SC prosecuting me. Although if I had Bernard Condon SC defending my chances of acquittal would be greatly enhanced. My attention has been arrested by the word pictures these two men have been painting for the jury this week in the Patrick… Continue reading Lawyers Persuading with Effective Word Pictures (and What You Can Learn)
“The Art of Marketing Your Services Business Online: How to Get New Clients With a Proven, Inexpensive 5 Part Digital Marketing Strategy”-Update in the Pipeline
I was delighted when I checked the latest reviews of my books for sale on Amazon and Kindle. Reviews, especially bad ones, can break a book’s life; no reviews at all are not helpful either and it is challenging to get readers to leave a review. I have 6 titles for sale which can be… Continue reading “The Art of Marketing Your Services Business Online: How to Get New Clients With a Proven, Inexpensive 5 Part Digital Marketing Strategy”-Update in the Pipeline
The 1 Thing I Have Learned from Losing 3.5 Stone
From August 2018 to date, April 2019, I have lost 3.5 stone weight. And the most important thing I have learned from the exercise has not been about the food I eat or the exercise I take. No, these things are important, alright, but they are not the most important thing. The most important thing… Continue reading The 1 Thing I Have Learned from Losing 3.5 Stone
Why “Moral turpitude” Is Good
I came across a report in the newspaper this morning, a court report of a psychiatrist who had been struck off the medical register by the President of the High Court, Mr. Justice Peter Kelly. The learned Judge found that the consultant psychiatrist was guilty of professional misconduct and “moral turpitude” for being involved in… Continue reading Why “Moral turpitude” Is Good
3 Types of Individual That Test My Patience
I come across all types of individuals every month, some of whom exhaust my patience to varying degrees. Firstly, there is the freeloader, the person who thinks you should be perfectly happy to review and assess their circumstances and advise whether they have a case or not. If you find they have they will pay… Continue reading 3 Types of Individual That Test My Patience
The Danger of Overreliance on 1 Online Platform
I have written before about the stunning effectiveness of YouTube and Facebook advertising, provided it is done correctly. There is a tremendous danger, however, in putting all your eggs in one basket. Recently I met a young woman whose entire business-surprisingly successful-was based on the popularity of her Facebook page and Facebook advertising. When she… Continue reading The Danger of Overreliance on 1 Online Platform
20 Years’ Experience or 1 Year Repeated 20 Times?
When you are considering getting expert advice from a consultant or other professional, and you are concerned about their claims of relevant experience, ask yourself whether they have one year’s experience repeated multiple times. Or whether they genuinely got 20 years of varied, wide-ranging experience in the sphere of activity that concerns you. This is… Continue reading 20 Years’ Experience or 1 Year Repeated 20 Times?
Fake Law and Pseudo Lawyers-Giving False Hope and Increasing Costs
One of the most frustrating types of person I have met since the great Irish property crash in 2007 is the person struggling with debts who will clutch at any straw to believe there is a simple solution. And there has been a significant number of individuals who are happy to peddle a concoction of… Continue reading Fake Law and Pseudo Lawyers-Giving False Hope and Increasing Costs