A blow out day in Dublin

On a few days every year myself and herself get the bus-either Kearns or Bus Eireann-from Moyvalley and head to Dublin. This trip has become an annual thing having first started out, when we were younger, as a pub crawl. Now, we are not quite up to requirements of the full blown pub crawl but… Continue reading A blow out day in Dublin

6th day of December has a special place in my heart and mind

The 6th day of December has a special place in my heart and mind. For it was on the 6th December 1986 that I embarked on the journey of being a small business builder and owner. Myself and my brother, Pat, opened a closed up shop at Hart’s Corner, Glasnevin on that day. I have… Continue reading 6th day of December has a special place in my heart and mind

Video marketing-the vital importance continues to grow

I have been lucky enough to get stuck into video marketing at an early stage in the growth of my business. I uploaded my first YouTube video to my YouTube channel on St. Patrick’s Day 2011. That’s over 10 years ago. It is inevitable the quality of the videos would improve over the next 10… Continue reading Video marketing-the vital importance continues to grow

The whingeing, whining, bellyaching minority

Without descending into particulars or naming names it has become glaringly obvious to me lately that in all walks of life, in every sphere of activity, regardless of the endeavour or the outcome or consequences, there is always a small number who will find fault. And who appear to thrive in a cocoon of negativity.… Continue reading The whingeing, whining, bellyaching minority

I made my 1st TikTok and the stats are amazing

I uploaded my first TikTok on Tuesday this week and the viewing figures are stunning. Today, Friday, as I write this the short video I uploaded about getting the gift of a site and the tax considerations has had over 82,000 views. Take a look at the image below. That is in one week! It… Continue reading I made my 1st TikTok and the stats are amazing

The powerful tool of story in your small business marketing

I was reminded again yesterday, while listening to a podcast, of the power of story. I had never entirely forgotten but the reminder was valuable. At its simplest a story needs three things: a character a goal/desire obstacles You could get more specific and granular but if you only remember these three things about story… Continue reading The powerful tool of story in your small business marketing

Why would a solicitor spend time making a video about baking bread?

I baked a new bread yesterday morning: a brown, honey loaf. It was supposed to be lavender and honey but Tesco in Edenderry or Kinnegad did not have lavender on a November Saturday morning so I had to do with honey only. However, I love honey and have no idea what sort of taste lavender… Continue reading Why would a solicitor spend time making a video about baking bread?

Learning about B Roll

A few years ago you could have asked me what was “B roll” and I would have stared blankly at you like a “staring idiot”. But I know now. I have spent a few hours over the last few days watching YouTube videos about B roll, how to make B roll, what is B roll,… Continue reading Learning about B Roll

I made a script

I made a script yesterday-a little piece of code for a Google Spreadsheet. It allows me to interrogate my Gmail account and identify How many message threads there are with a particular label The dates of those threads This is of great practical use to me as it will now allow me to see precisely… Continue reading I made a script