10,000 YouTube subscribers. It’s hard to believe. I received notification in the early hours this morning that I had reached 10,000 subscribers on my YouTube channel. It is especially difficult to believe, when I look back to the first video I uploaded to YouTube. That was on St. Patrick’s day, 2011, nearly ten years ago.… Continue reading 10,000 YouTube subscribers-was it worth it? What have I gained?
Category: Video Marketing
How this 39 second video works so effectively
I made a 39 second video recently which packs a punch and does a great deal of heavy lifting for me. It follows a certain formula I use when making a particular type of video. Let me explain. I have previously written about the video formula which involves 3 steps: When I was I believe… Continue reading How this 39 second video works so effectively
Avoid the familiar mistake of seeking perfection in your marketing
I read an update on LinkedIn the other day from a small business owner who has evidently embraced video marketing as part of her marketing strategy. This is a first, crucially important step which I am repeatedly banging on about and encouraging on this blog, on my YouTube channel, on my Instagram, and anywhere else… Continue reading Avoid the familiar mistake of seeking perfection in your marketing
Why I Am Ignoring the Findings of My Own Poll Results
I am ignoring the findings of my own poll, carried out on my YouTube channel, and am catering for the minority view, not the majority. The easiest thing to do is to follow the majority, do the popular thing, take the path of least resistance, and cater for the masses. I polled my YouTube subscribers… Continue reading Why I Am Ignoring the Findings of My Own Poll Results
Live Streams on YouTube-My Observations on My 1st Two Live Streams
I did my first YouTube live stream at the weekend just passed, on Easter Monday at 12 noon. I have previously written about doing my first live stream but that one did not actually feature me, and I was not on camera at all. It was just a test or dry run to see how… Continue reading Live Streams on YouTube-My Observations on My 1st Two Live Streams
Why You Need a Strong Questioning Filter When Consuming Digital Marketing Advice
I listen to a lot of podcasts, most of which are concerned with online marketing. The vast majority are of limited value, but there are some notable exceptions. And within those exceptions you need to apply a certain personalised filter to extract value for your particular circumstances. Let me give you one example. Today I… Continue reading Why You Need a Strong Questioning Filter When Consuming Digital Marketing Advice
I Did My First YouTube Live Stream This Morning
I did my first YouTube Live Stream this morning, Easter Sunday 12 April 2020. It is something that I have begun to turn over in my mind, lately, because I think it has great potential from a business perspective. But this morning I just turned the camera on and set it up on a little… Continue reading I Did My First YouTube Live Stream This Morning