My copycat Instagram accounts

My Instagram account has been the target of scammers in the last few months. The scammer sets up an account with a home page that looks like mine and contacts Instagram users with offers of a second income or massive profits from cryptocurrency. I get lots of direct messages every day from people contacting me… Continue reading My copycat Instagram accounts

Understanding the environment in which your small business operates

Instagram is a powerful social media tool for business development and growth. There is something about the platform that is perceived as less threatening than the likes of Twitter. And my experience of acquiring new, high-quality clients from Instagram as opposed to the waste of time and anger that is Twitter forces me to spend… Continue reading Understanding the environment in which your small business operates

Instagram marketing-the different types of content required

I should reach 10,000 followers on Instagram this week. In fact, it might even happen today as I have 9,997 followers as I write this. I did a little bit of research at the weekend to try to ascertain what type of content I should be sharing in Stories, Reels, Feed, IG video as the… Continue reading Instagram marketing-the different types of content required

YouTube shorts and short form vertical video

I started uploading some YouTube shorts a few weeks ago. A YouTube short is a video that is shot in vertical format and is 60 seconds or less in length. YouTube, I had been reading online, were pushing shorts and Instagram were pushing Reels because they were concerned about the growth of TikTok. Since I… Continue reading YouTube shorts and short form vertical video

Why creating Instagram Reels and TikToks can be a valuable exercise

I was interested to read a comment on a LinkedIn post of mine from Martin Durack BL. He was commenting on a post of mine concerning the Revenue Commissioners pursuing a taxpayer in the High Court. My blog post had been about the Revenue Commissioners being penalised in the High Court for “throwing the kitchen… Continue reading Why creating Instagram Reels and TikToks can be a valuable exercise