YouTube shorts-a powerful way to grow a channel

My YouTube channel has experienced a sudden spurt in subscriber numbers in the last week or so. I was not sure why this has happened but I think I discovered the reason this morning. I made a short video about “dirty old Dublin-I have always loved you” and it has been tremendously successful in terms… Continue reading YouTube shorts-a powerful way to grow a channel

The misinformation and disinformation problem

Anyone who spends even a small bit of time online on any of the social media platforms will quickly see the quantity of misinformation and disinformation being spread. Whether it is to do with migration or legal issues or covid or vaccines, the confidence and vehemence with which certain individuals spread falsehoods is a sight… Continue reading The misinformation and disinformation problem

Blogging is dead?

I saw a YouTube video yesterday entitled “Blogging is dead” or “Is blogging dead?” I must do a search for it today and take a look. But even if the thesis of the video is that blogging is dead from a marketing perspective, and that may well be the case, I will continue blogging for… Continue reading Blogging is dead?

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Categorized as Blogging

I was 24 hours away from being an “unvetted male” myself 

It’s profoundly saddening to see the misinformation, disinformation, falsehoods and lies being spread all over the country about migration, voluntary and involuntary. To see decent people being manipulated to the point where buildings earmarked for homeless or immigrants/asylum seekers being burned to the ground is something I never thought I would see in Ireland. But… Continue reading I was 24 hours away from being an “unvetted male” myself 

Obsessing over certain marketing metrics-a mistake to avoid

It would be easy, and a mistake, to be overly concerned and obsessed with certain marketing metrics-for example, viewing figures and subscribers on my YouTube channel. I have found lately that I spend an unhealthy amount of time checking numbers and comments. I need to fight against this urge and developing habit. Some of the… Continue reading Obsessing over certain marketing metrics-a mistake to avoid

They tell the others

It is only in the last year or two that I see many people contacting us to enquire about engaging our services on the basis of a friend or colleague’s recommendation. When I started this solicitor’s practice in 2013 every client had to be obtained from a blank sheet, de novo as it were. Now,… Continue reading They tell the others

Podcasting versus blogging-which should you choose in 2024?

I saw a short video yesterday by Neil Patel, a man whose expertise in online marketing is not surpassed by many. He has been a strong advocate and champion of content marketing and blogging for years. But in the video yesterday he was advising that you should now start a podcast as opposed to a… Continue reading Podcasting versus blogging-which should you choose in 2024?