short form video – Terry Gorry

If I was starting my solicitor’s practice now

If I was starting my solicitor’s practice now, how would I get clients? This might sound arrogant, but the answer is simple: make short form videos and publish them on TikTok, Instagram, Twitter, Facebook, Snapchat, LinkedIn, and YouTube. The videos would initially be one minute or less and would be made in the vertical aspect… Continue reading If I was starting my solicitor’s practice now

One minute videos-a valuable tool in any small business marketing arsenal

I am constantly trying to make my marketing efforts more efficient. And by more efficient I mean a greater return from the time spent on any particular activity. I have recently discovered, by some simple experimentation, that resizing my one-minute vertical videos, originally made primarily for TikTok and Instagram Reels, to square videos has tremendous… Continue reading One minute videos-a valuable tool in any small business marketing arsenal

Short form video and more efficient small business marketing

I am a big devotee of efficiency. I am constantly looking for ways to do tasks incrementally more efficiently. Short form video is a good example of what I am talking about. I can make a video on my mobile phone of 60 seconds or less. Then I can post that piece of content on… Continue reading Short form video and more efficient small business marketing