The problem with Twitter for content marketers

If you are a small business owner, and/or you are a content marketer, you will find using Twitter a frustrating experience. The problem with Twitter from a content marketer’s perspective can be illustrated by the screenshot below. You will see two tweets that I sent. Both were sent 22 hours ago, as you can see… Continue reading The problem with Twitter for content marketers

The 1 thing you need to do to grow a following on Twitter

My relationship with Twitter has been one of love/hate. Truth be told, it has been far more hate than love. But I have gone through phases where I have liked the platform, and I do recognise its utility for research, having written about this before. To reiterate, I have always used Twitter to keep on… Continue reading The 1 thing you need to do to grow a following on Twitter