Misinformation, masks, and conspiracy theories

Misinformation is rampant today, especially around the Covid 19 pandemic. And it poses a problem for our society, although it is impossible to quantify the magnitude of the problem. The wide range of social media platforms makes it easy to disseminate misinformation, conspiracy theories, hate filled views, and downright lies. To what extent the people… Continue reading Misinformation, masks, and conspiracy theories

How this 39 second video works so effectively

I made a 39 second video recently which packs a punch and does a great deal of heavy lifting for me. It follows a certain formula I use when making a particular type of video. Let me explain. I have previously written about the video formula which involves 3 steps: When I was I believe… Continue reading How this 39 second video works so effectively

Why my chatbot Watson is back (and the surprising reason he went away for a while)

When I made a chatbot (Watson) for my websites with the IBM Watson Assistant programme in November 2018 I was stunned as to how intelligent it was, and the potential it offered.  I was also stunned by the reaction from some humans. Let me explain.  Watson’s intelligence is founded upon Natural Language Processing which is… Continue reading Why my chatbot Watson is back (and the surprising reason he went away for a while)

Witnessing wills from the car and spraying the €50 notes

I traveled out from my office yesterday, with my trusty secretary, to witness the signing of wills for a couple who are cocooning at home as a result of the Covid 19 pandemic. And it was a surreal experience, one I never imagined I would witness. We drove through the entrance to the property at… Continue reading Witnessing wills from the car and spraying the €50 notes

Avoid the familiar mistake of seeking perfection in your marketing

I read an update on LinkedIn the other day from a small business owner who has evidently embraced video marketing as part of her marketing strategy. This is a first, crucially important step which I am repeatedly banging on about and encouraging on this blog, on my YouTube channel, on my Instagram, and anywhere else… Continue reading Avoid the familiar mistake of seeking perfection in your marketing

Reading Classic Books-10 Personal Recommendations

For the last five years or thereabouts most of my leisure reading has been reading books that are known as “classics”. How you might define a classic book or what distinguishing feature allows you to say with confidence, “that’s a classic book” I simply do not know. I am sure if I searched online and… Continue reading Reading Classic Books-10 Personal Recommendations