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I had a consultation last week with a lady who had been referred to us by three different people in her everyday life.
Her new employer, her old employer and a business who supplies equipment to her husband’s job all recommended that she come to see us for legal advice.
This type of thing can only happen after a certain number of years of trading. And, of course, good service delivery.
But this type of word-of-mouth approval and approbation is tremendously powerful.
No matter how good you claim to be your claims ring hollow by comparison with the recommendations of others.