I published a video on my YouTube channel yesterday and I did not expect it to do well. In fact, I expected to tank.
But I should have known.
The ones you expect to do well do badly, and the videos you expect to do well disappoint.
The video yesterday was about search engine results, search engine optimisation, and Gemini Artificial Intelligence.
One thing that never surprises, however, is that if you consistently, repeatedly share stuff online you will be rewarded.
You will build a tribe, build a following, fans..call them what you like.
But if you keep showing up with something useful, they will find you.