This YouTube channel’s success is remarkable

I came across a YouTube channel yesterday which got me thinking. Firstly, the channel has 480,000 subscribers yet is less than one year old. Secondly, the maker of the channel never shows her face in her videos. Thirdly, there is no speaking, no voiceover or piece to camera. What there is instead is text on… Continue reading This YouTube channel’s success is remarkable

The unfair advantage of telling better stories

I spend a lot of time thinking about telling better stories in my videos. Telling good stories gives any small business owner or entrepreneur a massive advantage over competitors. And so, I spend a lot of time thinking how I can better use and incorporate story in the videos I create for my YouTube channel,… Continue reading The unfair advantage of telling better stories

The Enoch Burke comments online

It is difficult to know if certain Enoch Burke supporters publish the online comments they do in the full knowledge that they are wrong/mistaken but go ahead and make the comments anyway, for whatever reason. Or if they genuinely believe them and they are genuinely held views. For example, the comment that Enoch Burke will… Continue reading The Enoch Burke comments online

“I stand with Enoch”

“I stand with Enoch”. I have been reading that online on various social media sites for the last two years, or thereabouts. A few days ago I read online about a planned demonstration of support for Enoch Burke which was to take place yesterday outside Wilson’s Hospital School. This morning, I read there was approximately… Continue reading “I stand with Enoch”

Negative comments as a good metric of successful messaging

The more successful you are on social media the more negative comments are directed at you. Initially it is a bit of a shock, especially if you have never stuck your head above the parapet before. But you do get used to it and you see them as simply good indicators that what you are… Continue reading Negative comments as a good metric of successful messaging