One of the most common mistakes I see being made by the solo entrepreneur/small business owner is failing to understand that it is not about them, it is about the viewer/listener/reader/potential client. They make a video or blog post or social media post, for example, and it is focused on them, their situation or their… Continue reading It’s not about you
My hunch about leaflet drops
I am tempted to have a leaflet drop done in my area, just for the fun and to see if my hunch is correct. My hunch is that the leaflet drop can still be tremendously effective and will drive sufficient business to my office to more than justify the printing of the leaflets and their… Continue reading My hunch about leaflet drops
My walk and talk videos
The videos I make in scenes around the canal or train station in Enfield seem to do particularly well, better than the average. This may be a coincidence and an instance of correlation rather than causation. In other words, it may be that the subject matter is of greater interest to more viewers. Or it… Continue reading My walk and talk videos
Making judgments based on nominal values is dumb
A great number of people make the same mistake regarding nominal values without taking the context or relative values into account. For example, €1,800 rent for a 2-bedroom house. Is this expensive or good value or downright cheap? Clearly, this depends on where the property is located. What would be a fair rent for the… Continue reading Making judgments based on nominal values is dumb
Buying a new house-the end of the process
When you are in the fortunate position of buying a new house the process at the end is as follows. The builder’s solicitor will contact your solicitor and serve a formal notice of completion. At this stage your solicitor needs to ensure the necessary steps are taken to ensure all the necessary funds will be… Continue reading Buying a new house-the end of the process
Hatred will only get you so far
I came across a tweet this morning on “X” about an anti-migrant/fascist protest organised yesterday for the GPO in Dublin. The turnout was paltry-embarrassingly small. The tweeter opined that hatred will only get you so far. I hope so, I sincerely hope so. There is another group of individuals who have been in the news… Continue reading Hatred will only get you so far
I baked this Pain de Mie on Friday evening
I baked a Pain de Mie (French sandwich pan) on Friday evening. Shortly after I took it out of the oven, whilst it was still warm but sufficiently cooled to allow cutting, I cut the heel off and spread some real butter on it. Then I cut a generous slice of Manchego cheese and put… Continue reading I baked this Pain de Mie on Friday evening
At what age do we patronise old people online and not take them seriously?
At what age can an elderly person make a comment, or comments online and not be held to account in relation to the comment? Is there such an age? Or is it inherently ageist to ignore dumb comments by older people and not respond? I was recently in an exchange with an older person online… Continue reading At what age do we patronise old people online and not take them seriously?
The right to remote working is non-existent
The right to remote working is non-existent. The employee’s right is to ask the employer to be allowed work remotely. All the employer has to do is consider the request fairly and objectively and the employer’s duty is discharged. Amazon have ordered all of their employees back to the office and it will be interesting… Continue reading The right to remote working is non-existent
The next property crash
When I publish videos online-on sites like YouTube, Facebook, TikTok-there are always comments from a small group of individuals who talk about the “next crash”. As if the “next crash” was inevitable. They are referring, of course, to the big property crash we had in 2008 or thereabouts which saw the end of the Celtic… Continue reading The next property crash