My long form video experiment on YouTube seeks to exploit the ‘binge watch’ phenomenon

I am trying something new on my YouTube channel today. I am going to upload an extra-long video-up to 1 hour or thereabouts-to see how it performs. And the great thing about this particular tactic is I do not have to make any new content, or only an extremely small piece of new content. What… Continue reading My long form video experiment on YouTube seeks to exploit the ‘binge watch’ phenomenon

I’m still surprised by the stunning power of video

Video is powerful. This is something I have read, observed, and written about for a long time now. But no matter how many times I write about it I will invariably be struck again by a consultation with someone. The person, in the course of conversation with me in a consultation, will quote back something… Continue reading I’m still surprised by the stunning power of video

Making off piste videos and generating clients

I wrote a blog post last week about the remarkable ability of random things to create connection. Since then, I have had further evidence of this underrated, overlooked phenomenon. I had a consultation with an individual about the breakdown of a marriage of many decades. The individual who came to see me for advice was evidently… Continue reading Making off piste videos and generating clients

A short, vertical video experiment on YouTube

I published a short, vertical video on YouTube yesterday evening at around 9 pm. It was only about 50 seconds long and it was simply me baking sourdough bread at the weekend. There were no words, no speaking but I got a nice piece of music from the free YouTube music library. All the music… Continue reading A short, vertical video experiment on YouTube

Making videos for fun and profit

I have been uploading videos to YouTube since 2011, St. Patrick’s Day. Originally, I did so to generate leads and clients for my solicitor’s practice. And for the following ten or eleven years I simply continued making and publishing videos and distributing them widely on social media sites, after firstly uploading to YouTube. Always with… Continue reading Making videos for fun and profit

The power of story in creating great content for your business

A guy left a comment on my YouTube channel yesterday as follows: ”These are the best vlogs on YouTube”. The video he was commenting on was “I crash my drone twice on the same day”. I don’t, for a minute, think that my vlogs are the best on YouTube, or anything like it. But I… Continue reading The power of story in creating great content for your business

20,000 YouTube subscribers-I have reached a milestone

I reached a milestone yesterday when I noticed I had reached 20,000 subscribers to my YouTube channel. It is hard to believe given I am a one man band and have made all the videos myself since the first in 2010 or 2011. Over the last year or so it became apparent, however, that the… Continue reading 20,000 YouTube subscribers-I have reached a milestone

Exploiting the tendency to binge watch Netflix, Amazon Prime and others

I came across a video the other day on YouTube. It was from a channel that has over 1 million subscribers and know what they are talking about. The video was about making extra-long videos for YouTube and exploiting the tendency for people nowadays to binge watch tv programmes, series etc. What a guy like… Continue reading Exploiting the tendency to binge watch Netflix, Amazon Prime and others

Why I am going to start using B-roll in my videos in 2023

I have been looking into the use of B-roll in the creation of videos in the last few weeks. Because I intend incorporating B-roll in my videos in 2023. B-roll has a number of advantages for the type of video I make, which could be described as “talking head” videos. B-roll will allow me to… Continue reading Why I am going to start using B-roll in my videos in 2023