Daily blogging-is it worth it in 2025?

I must consider, from time to time, whether my time spent writing on this blog is a good use of my time.

Things have changed quite a good deal from a few short years ago when the written word online still had some power.

Now, effective online marketing is all about video.

Therefore, if one was weighing it up from a purely business and effectiveness perspective it probably does not make sense to keep the run going of having written a blog post here every day for years.

I am all in on video marketing, as my YouTube channel will testify.

But the benefit, from a purely business perspective, of writing here daily is not at all obvious.

Nevertheless, I think I would miss it if I quit. Because it gives me a good place to do some out loud thinking.

The jury is out for the moment.