“The Art of Marketing Your Services Business Online: How to Get New Clients With a Proven, Inexpensive 5 Part Digital Marketing Strategy”-Update in the Pipeline

I was delighted when I checked the latest reviews of my books for sale on Amazon and Kindle.

Reviews, especially bad ones, can break a book’s life; no reviews at all are not helpful either and it is challenging to get readers to leave a review.

I have 6 titles for sale which can be purchased in paperback or Kindle format and all of them have received positive reviews. (You can check them out yourself here).

One book which I have neglected, however,  is “The Art of Marketing Your Services Business Online: How to Get New Clients With a Proven, Inexpensive 5 Part Digital Marketing Strategy”, first published in January, 2016.

I intend rectifying the situation in the next few weeks by updating it with new material. You may think that the strategy I set out in that book must be outdated now and changes in the digital marketing space would render the strategy worthless or irrelevant.

That is not the case at all.

I carried out a review at the weekend to see how my method as outlined in that book compared with the strategies and methods put forward by other digital marketing practitioners/teachers at that time.

And I am still executing the same strategies with a great deal of success and the three contemporaries who I researched at the weekend have quit what they were recommending back in 2015/2016.

I am certain that what I have set out in my book is sound and works like gangbusters but there are some significant improvements that I have made in the years since first publication. So, my strategy is essentially the same but I would recommend some tweaks and enhancements, especially in the area of advertising on certain social media platforms.

These are the areas I will be focusing on when I update in the next few weeks. Meanwhile the 5 steps I have enunciated in the original book are as sound and relevant today as they were then. Not only am I taking the same 5 steps now on a weekly basis, but I have added some enhancements which I am looking forward to sharing in the updated version.

Employee #30 at Facebook, Facebook Advertising, and Email Subscribers for $.34

facebook advertising

He was the 30th employee at Facebook when it started up. He was directly involved in the creation of the Facebook advertising platform.

And he is almost certainly a multi-millionaire. He is the founder of AppSumo, Sumo, and King Sumo and a leading light in the business world dispensing advice for startups and entrepreneurs.

His name is Noah Kagan.

I came across a video of his on YouTube recently and was fascinated to read the title and the premise of his video. It is called “Facebook Ads Tutorial: How I Get Thousands of Email Subscribers for $1 Each” and you can watch it here.

I was fascinated because I get email subscribers for $0.34 per sign up.

Yes, 34% of Noah Kagan’s cost. 34% of the cost that Noah Kagan, employee number 30 at Facebook, is so impressed with and made a video about it.

So I made a video about it, which you can take a look at on this page.

Of course the reason why I can make Noah Kagan look like a rank amateur is because I am in a much less competitive market.

Less competitive from a geographical perspective, and less competitive from an industry standpoint.

Nevertheless, you would have to wonder why more business owners, entrepreneurs, start ups, hustlers, grinders, and so forth do not avail of Facebook advertising for their business.

And don’t use email marketing properly.

And don’t use YouTube and YouTube advertising properly, or at all.

It baffles me, quite frankly.

Anyway, take a look at the video here: